Northerner
Admin (Retired)
- Relationship to Diabetes
- Type 1
Omaha-based Bozell, a creative marketing communications company, delivered the winning concept in Sunday night's episode of AMC Network's "The Pitch" to land a contract with the national Juvenile Diabetes Research Foundation (JDRF). Bozell is the only Midwest agency among a select group of 15 advertising agencies featured in the new unscripted series.
"Competing on 'The Pitch' is an experience we'll never forget," said Kim Mickelsen. managing principal. " We're thrilled for the opportunity to work with such a fantastic organization, and we can't wait to start putting our team's ideas into motion."
"The Pitch" chronicles the incredible lengths, intense stakes and tight deadlines top advertising agencies encounter when they take aim at a major new piece of business. In each weekly episode, camera crews shadow a pair of advertising agencies for less than two weeks as they develop and present creative campaigns for a national client. The segment featuring Bozell was filmed during late January in Omaha.
http://www.marketwatch.com/story/omahas-bozell-wins-amc-networks-the-pitch-2012-05-28
"Competing on 'The Pitch' is an experience we'll never forget," said Kim Mickelsen. managing principal. " We're thrilled for the opportunity to work with such a fantastic organization, and we can't wait to start putting our team's ideas into motion."
"The Pitch" chronicles the incredible lengths, intense stakes and tight deadlines top advertising agencies encounter when they take aim at a major new piece of business. In each weekly episode, camera crews shadow a pair of advertising agencies for less than two weeks as they develop and present creative campaigns for a national client. The segment featuring Bozell was filmed during late January in Omaha.
http://www.marketwatch.com/story/omahas-bozell-wins-amc-networks-the-pitch-2012-05-28